Own Your Store's Features
We believe every merchant deserves powerful tools without the bloat, the cost, or the complexity of renting a dozen apps.
How It Started
Appy Days was born out of frustration with app bloat. Running a real store means watching feature after feature — reviews, wishlists, popups, loyalty, upsells — turn into its own monthly subscription, each adding its own JavaScript, its own styling, and its own learning curve.
So we built a storefront platform where those features are simply part of the codebase: a headless storefront on Next.js and Convex that works with Shopify checkout or runs standalone with Stripe. It powers Royal Essence, a real production store, and you can license it today from the theme directory.
The second product line is a Shopify app suite — one app, many modules — for merchants who want to stay on their existing theme. It's in development now, starting with Bundle Quantity Breaks.
What We Stand For
Three principles guide everything we build.
Simplicity
One platform instead of ten subscriptions. We obsess over reducing complexity so you can focus on selling.
Performance
Every kilobyte matters. Features you turn off add zero code to your storefront.
Transparency
Honest pricing, honest status. If something is still in development, we say so — on this site and everywhere else.
See the platform for yourself
Browse the theme directory, poke around the live demo, and check the public changelog — the work is all in the open.